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POSTPONED: End-to-End Quality: Better Ways to Create More Value (1-Day Workshop)

October 22, 2019: 8:00 am - 4:00 pm

**Please note this workshop has been postponed. Stay tuned for new December date**

Does Your Company Have a System for Seeing and Solving Quality Issues?

Whether using A3s, the 5 Whys, DMAIC, Value Stream Mapping, or any other problem-solving tool, having a System for seeing and solving quality issues can ensure the real problem is solved and protect precious resources from being deployed erroneously to solve a non-existent issue.

Learn a System to Solve Unforeseen Quality Issues, BEFORE They Happen

Whether it starts on a company’s website, in a tradeshow booth, or even during an unconscious first glimpse of a logo, customers’ perceptions of value begin well before the product or service is ever delivered – and then either build, or diminish, during every interaction thereafter. This is critical because 75% of customer defections are the result of poor-quality experiences somewhere between “needs recognition” and “post-delivery support.” Coupled with the fact that a 5% decrease in business typically results in -25% Operating Income, organizations have more than enough incentive to improve their end-to-end quality.

Lead by Brent Wahba, Strategy, Innovation & Transformation executive at Strategy Science, Inc., Brent is a well-known expert in product development, manufacturing operations, supply chain management, and quality control. He brings global managerial and technical expertise across several industries.
Workshop Prices & Deadlines

  • Early Bird: $1,295 per person – closes on 9/6/2019 at 11:59 AM
  • CEG/CEN Members:  $1,295 per person – closes on 10/4/2019 at 11:59 AM
  • Regular / Non-Member Pricing: $1,495 per person – opens 9/7/2019 at 12:00 AM, closes on 10/4/2019 11:59 PM



We have known these facts and the related challenges for decades, but unfortunately, the methodologies for addressing them (Total Quality Management, 6 Sigma, Lean…) are often cumbersome, require years of focus, and even under the best circumstances, do not frequently create quick or sustainable results.

While there may be many company-specific reasons for this, some of the most common root causes are:

  • De-coupled and misaligned business processes
  • Cursory understanding of all stakeholder expectations
  • Lack of coordination between strategy and improvement activities
  • Blanket, organization-wide tool deployment
  • Too much non-value-added complexity


This workshop is designed to help participants of any organizational level or function address these shortcomings and significantly improve their own quality system performance by learning to:

  • See quality & value as outputs of an end-to-end delivery system
  • More deeply understand all stakeholder needs
  • Prioritize improvement activities based on both strategy and bottlenecks
  • Prevent problems instead of firefighting
  • “Pull” simplified measurement systems and tools only when necessary



Crowne Plaza Albany – the Desmond Hotel
660 Albany Shaker Road
Albany, NY 12211 United States
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