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SUMMARY:Mastering Sustainable Growth: A 360° Approach to Effective Sales & Marketing Processes Workshop
DESCRIPTION:Mastering Sustainable Growth: A 360° Approach to Effective Sales & Marketing Processes WorkshopPresented by: The Manufacturing Network Powered by CEG\, Sandler – Albany & SIX Marketing \nIs the slower growth of your manufacturing company causing frustration as it falls short of projected expectations?  \nJoin us on October 31st\, from 8 – 11 AM at CEG/Capital Region Chamber Office\, 5 Computer Drive South Albany\, NY 12205\, for insights on aligning sales and marketing strategies to foster sustainable growth within your organization. \n\nDiscover how your company can: \n\nshorten sales cycles\,\nproactively prospect\,\nimplement effective sales processes\, and\nstart developing a sales team culture that produces real results.\n\n\nTopics to be discussed include: \nAn intro to the Manufacturing Innovation Network powered by CEG and how it can help your organization become more competitive and successful \n\nIdentifying your Highest Value Customers\nHow to Attract Them\nHow to Build-First Touch Credibility – what to say once they are engaged\nHow to Properly Qualify & Close Prospects & Ultimately Shorten the Sales Cycle \n\nDon’t miss out on this chance to learn how to effectively grow your business from manufacturing sales and marketing experts. \n\nQ&A questions may be submitted in advance of the event during registration checkout! \nEARLY BIRD PRICING – $99.00 – Ends Friday October 20th at midnight.\nGeneral Admission -$149.00 – Starting Saturday October 21st.\nIncludes continental breakfast  \n\nREGISTER HERE!\n \nMeet the Presenters: \nDonald J. Wiesenforth M.B.A.\, Senior Vice President\, Center for Economic Growth\, Director of the MEP\nDon is a seasoned leader with over twenty-six years of diverse professional experience including as owner and president of a local manufacturing company\, founder and partner of an exhibition management company\, leading a lean transformation in healthcare\, as well as a strategic business advisor to manufacturing and technology companies. \nThroughout his career\, Don has been successful using the servant leader mindset to drive staff engagement\, operations excellence\, and change management. Don is a certified TWI (Training within Industry) Job Instruction\, Job Relations and Job Method Improvement Instructor\, a certified Innovation Engineering blackbelt through the NIST Manufacturing Extension Partnership\, and a highly experienced lean leader/practitioner. Don holds a Master of Business Administration from the State University of New York at Albany and a Bachelor of Science from Bentley College with a major in Marketing Management. \n\nMatt Scarchilli\, Owner\, Sandler Training Albany\, NY\nMatt worked as a staff pharmacist for Latham Pharmacy (5 yrs) and Supervising Pharmacist with Community Health Plan in Troy (5 yrs) before transitioning to pharmaceutical sales (10 yrs). In 2004\, Matt was president of Latham Circle Soccer Club where he and John Haller met and together\, they founded SportsSignup. SportsSignup was a SaaS business that automated the tasks in running a youth sports organization (online registration\, scheduling\, stats\, standings\, etc.). While at SportsSignup\, the company made 3 acquisitions. Matt’s role was Managing Partner and Vice President of Sales. After building the business to national success with 40+ employees and managing a team of 15 in the sales department\, SportsSignup was acquired by Time\, Inc. in July of 2015. The company was run as Sports Illustrated Play while owned by Time Inc. The SportsSignup software is now owned and run by NBC Sports. \nHaving 25 years of sales experience\, Matt started Winning Process\, LLC and acquired Sandler (sales\,management and customer service training and consulting) in 2016. He can be contacted at Matt.Scarchilli@sandler.com \n\nChristopher Ryan\, CEO & Supreme Commander\, SIX Marketing\nChristopher Ryan\, the CEO & Supreme Commander of SIX Marketing\, is a serial entrepreneur with a remarkable journey that began at the age of six when he founded his first successful venture\, opening a blackberry business that partnered with the renowned local figure\, Farmer John. \nWith a career spanning over 25 years in marketing\, Christopher’s expertise evolved through ownership of a thriving promotional company and leadership as the Director of Marketing at a prominent pharmaceutical chain. Over twelve years ago\, he founded SIX with an ambitious mission to revolutionize the traditional advertising agency model by aligning marketing\, sales and technology to maximize growth. \nToday\, SIX’s excels in empowering the manufacturing industry through specialized marketing solutions. In addition to his role at SIX Marketing\, Christopher also owns another successful business focused on providing turn-key supply chain management for manufacturers\, streamlining their processes. Christopher’s unwavering commitment to the success of manufacturing businesses allows him to offer invaluable insights to those striving to excel in the competitive market. \nUnder Christopher’s visionary leadership\, SIX Marketing has grown into an industry powerhouse\, leaving an indelible mark on countless enterprises. With his passion\, expertise\, and dedication\, Christopher Ryan continues to steer the company towards unparalleled success\, shaping a brighter future for businesses worldwide. He can be reached at cfr@six.marketing. \n\nLeah Parillo\, VP Business Development\, SIX Marketing\nLeah Parillo brings a wealth of experience from her diverse marketing roles. Currently\, she holds the position of VP of Business Development at SIX Marketing\, specializing in manufacturing marketing and contributing significantly to the company’s growth. \nBefore her role at SIX Marketing\, Leah was at RenderTribe\, initially as a Strategic Marketing Consultant and later as VP Consulting Services/Account Management. \nIn November 2009\, Leah founded Parillo Prime Marketing\, with a focus on SaaS\, finance\, and technology\, and served as its Founder until July 2015. Prior to this\, she worked at McMURRY/TMG\, LLC\, where she held the position of Senior Account Manager/Strategic Marketing Consultant. Her responsibilities included developing new product lines and mentoring the account management team. \nLeah’s earlier career included the role of Marketing Director at RainMaker Software\, where she played a key role in expanding the business\, ultimately leading to its acquisition. \nBeyond her marketing expertise\, Leah also performs as a studio singer and entertainer. You can reach out to her at leah@six.marketing. \n  \n  \nREGISTER HERE!\n  \n  \n  \n 
URL:https://www.ceg.org/event/mastering-sustainable-growth-a-360-approach-to-effective-sales-marketing-processes-workshop/
LOCATION:Capital Region Chamber / CEG\, 5 Computer Drive South\, Albany\, NY\, 12205\, United States
CATEGORIES:Manufacturing
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